A lightweight gel eyeliner that dials up the drama + glides on like butter for the perfect line, every time.

Meet your new pen pal. This highly-pigmented liquid eyeliner glides on evenly + delivers maximum precision for hours of dramatic definition.

The full lineup of our Backline collection: save 20% and get free shipping!

Channel your inner 90s supermodel with these lightweight, easy-to-apply synthetic faux lashes that deliver subtle wisp or larger-than-life volume.

Be kind, rewind. These easy-to-use, 100% biodegradable wipes gently cleanse the face while removing all traces of makeup – even stubborn eye makeup. Bye bye, raccoon eyes.

An antioxidant-infused lip gloss that serves up a sheer wash of color + next-level shine for hours of juicy wear.

A 3-sheet set of Joysticker: bundle and save 15%!

Peel off, stick on, show off! This collection of self-adhesive face + body decals elevates any look from everyday to extra-vibey in seconds.

Why get mad when you can get matte? This creamy liquid matte formula saturates lips with long-lasting color, while drying to a soft, pillowy finish.

A multi-tasking 2-in-1 lip + cheek tint adds a dreamy wash of popsicle-stained color wherever you want it most.

The full lineup of our Playdate collection: save 15% and get free shipping!

A dew-it-all face mist that delivers an instant dose of luminosity, while acting as a makeup primer + refreshing pick-me-up throughout the day.

Take lashes to next-level lengths with this holy-grail volumizing mascara, available in classic black + three electric, ultra-pigmented hues.

Tried-and-true, wear-anywhere lip crayon that delivers the rich saturation of a lipstick, but packs the moisture of a gloss.

The full lineup of our Scribble Stick collection: save 20% and get free shipping!

A velvety, lightweight eyeshadow crayon that delivers major attitude with a moody pop of color in seconds.

The full lineup of our Shadowboxer collection: save 15% and get free shipping!

Channel your inner 90s supermodel -- and turn up the bright -- with UV light-activated lightweight synthetic faux lashes that deliver a colorful flare of volume in easy application.