MADE-TO-PLAY
MAKEUP

Meet af94: made-to-play makeup dreamt up by Halsey.

Made to be, do, create, play.
All day color
Cleanly-Formulated
Vegan
Cruelty-free

SHOP THEIR FAVES

Just be yourself.” It sounds simple, but we know it’s not.  Figuring out who you are takes guts, so we’re here to help shake things up. With all-day color built for self-expression, af94 was made to inspire an inner boldness in all of you. Packed with powerful pigments + skincare ingredients, this collection allows you to play, while ur skin can chill.  But “rules”?  We’re not about those, so we leave the creative freedom up to you. So, come as ur messy, authentic, beautiful self (or whatever vibe ur feeling today) because skin is skin + makeup is for everyone.  Let’s show the world what u got.